What is the “Name your price” plugin? The “Name Your Price for LearnDash” plugin is a WordPress extension that works with LearnDash and WooCommerce to introduce a more flexible and engaging pricing model for online courses. Instead of setting only fixed prices, this plugin allows course creators to give learners the option to enter their own price within a predefined range (minimum, maximum, or suggested price). This feature is especially useful for: Promotional strategies – letting students pay what they can during special campaigns. Donations or community support – allowing learners to contribute an amount they feel comfortable with, while still accessing valuable learning content. Market research – helping course creators better understand what learners are willing to pay for specific courses. By offering a “pay what you want” model, the plugin helps increase enrollment, makes education more accessible, and gives instructors more flexibility in monetizing their courses while still retaining control over minimum and maximum limits.

How does the “Enable direct purchase from course page” setting work? When the Enable direct purchase from course page setting is turned on, learners are able to enter their desired price and purchase a course directly from the LearnDash course page without being redirected to the WooCommerce product page. This creates a seamless experience because the price input field and purchase button appear right where the course details are displayed, allowing learners to take action immediately. Once a learner enters the amount they want to pay and clicks the button, the plugin validates the entered value to ensure it meets any minimum and maximum price rules you have set. If the value is valid, the associated WooCommerce product is added to the shopping cart at the learner’s chosen price. From there, the normal WooCommerce checkout process takes over, guiding the learner through payment and order completion. After successful payment, the LearnDash–WooCommerce integration automatically enrolls the learner into the course. This means the entire process, from selecting a custom price to gaining access to course content, happens without unnecessary steps or extra redirections. In addition to improving the overall user experience, this feature also increases the likelihood of conversion since learners don’t have to navigate away from the course page to complete their purchase.

Are there any customization options available ? Yes, the Name Your Price for LearnDash plugin provides a wide range of customization options that allow you to tailor the buying experience to match your brand and learning platform. You are not limited to a default setup—the plugin gives you flexibility over how the pricing field and messages appear to your learners. For instance, you can easily change the button text to something more engaging or aligned with your course sales strategy, such as “Enroll Now,” “Start Learning,” or “Pay What You Want.” Error messages are also fully customizable, which means you can adjust the tone and wording to better communicate with your audience while guiding them to enter a valid price within the limits you’ve set. Beyond this, the plugin allows you to modify the labels and display of the pricing input field so that the minimum, maximum, and suggested price ranges are clear and visually prominent. This helps set expectations for learners while still keeping the pricing flexible. You also have control over whether the Name Your Price field appears on the WooCommerce product page, the LearnDash course page, or both, giving you the option to streamline the purchase journey in the way that works best for your site. Together, these customization options make it possible to deliver a seamless and branded experience, ensuring that the flexible pricing model feels like a natural part of your LearnDash and WooCommerce integration rather than an add-on.

“Prominent Pricing” in the Name Your Price for LearnDash plugin is a feature designed to give you control over how pricing information is presented to learners on both WooCommerce product pages and LearnDash course pages. Since the plugin allows learners to set their own price within limits, it becomes important to clearly guide them by displaying the most relevant pricing information. Benefits: Reduces confusion by showing relevant pricing information. Improves the learner’s purchasing experience. Allows you to influence learner behavior while still offering flexible pricing. This ensures that learners always have a clear reference point when deciding what amount to enter, reducing confusion and making the purchasing process smoother. Example of Prominent Pricing in Action Suppose you have a course where learners can choose a price between $10 and $50, with a suggested price of $30. Minimum Price Prominent: Displays $10 clearly on the course page. Learners immediately see the lowest amount they can pay, emphasizing affordability. Suggested Price Prominent: Displays $30 as the main price. Learners are encouraged to pay the suggested amount, increasing your average revenue. Maximum Price Prominent: Displays $50 prominently. Learners perceive higher value for the course, which can influence them to pay more. No Prominent Price: No price is highlighted. Learners focus on the input field and enter their chosen amount freely. Configuration Options: Minimum Price: Emphasizes affordability by showing the lowest possible amount learners can pay. Suggested Price: Encourages learners to pay more by highlighting the amount you ideally expect. Maximum Price: Creates a perception of value, especially for courses with a wide price range. No Prominent Price: Keeps a cleaner layout and lets the input field speak for itself.